Biz Development News

News on Business Developments

Kapture CX Appoints Kruti Khandelwal as VP Marketing to Accelerate India Growth & Global Expansion

BusinessManasi Praharaj30 Sept 2026

Kapture CX Appoints Kruti Khandelwal as VP Marketing to Accelerate India Growth & Global Expansion

Bengaluru, September 30th, 2026: Kapture CX, an Agentic AI platform, has appointed Kruti Khandelwal as Vice President – Marketing, strengthening its leadership team as the company enters its next phase of growth across India and international markets. 

In her new role, Khandelwal will lead Kapture CX’s overall marketing charter spanning brand, content, product marketing, PR, partner marketing, events and demand generation. Her mandate will be to strengthen Kapture’s market positioning, build a distinctive global brand and create the marketing engine to support the company’s next stage of scale. 

The appointment comes at a significant inflection point for Kapture CX. The company has built a battle-tested customer experience platform serving more than 1,000 enterprise customers across 18 countries, while achieving profitability with the business built primarily around the Indian market. Since FY24, Kapture CX has recorded a 100% year-on-year growth, and recently raised $10 million in a pre-Series B round led by Bajaj Finserv Ventures. 

Commenting on the appointment, Sheshgiri Kamath, Co-founder and CEO, Kapture CX, said:  “Kruti brings the combination of strategic marketing experience, brand-building expertise and a founder’s understanding of what it takes to build and scale a business. As Kapture deepens its presence in India and expands globally, marketing will be a critical growth lever. We see Kruti playing a central role in building that engine and shaping Kapture CX into a brand that reflects the scale and ambition of the company.” 

Khandelwal brings more than 12 years of marketing experience spanning B2B and B2C brands, with expertise across brand strategy, product marketing, demand generation and integrated marketing across multiple international markets. 

She has been recognised as a Marketing 30 Under 30 honouree by Pitch and has worked across technology and consumer brands like Yellow.ai, Haptik, Lodha Group and Sunteck Realty. Alongside her corporate marketing career, Khandelwal has also built and run her own profitable business, bringing a founder’s perspective to growth, customer obsession and building a brand from the ground up. 

“What drew me to Kapture is that the fundamentals are already in place. The opportunity now is to take that story to a much larger audience. There's a remarkable amount of innovation happening inside the company, and my focus will be on making it easier to understand, harder to overlook and more relevant to the customers we want to reach. I'm excited to build the brand, sharpen the narrative and create the momentum that takes Kapture CX into its next phase of growth,” said Khandelwal. 

Khandelwal’s appointment is part of continued investment in senior leadership at Kapture CX. Over the past few months, the company has appointed Abhinav Sinha as Vice President – Customer Experience and Sanjay Prasad as Vice President – Sales. With a proven enterprise customer base, a profitable business and continued investment in its AgentOS platform, Kapture CX is now focused on turning its product strength into greater market visibility, stronger customer relationships and faster global scale.